Flow State - RevOps, B2B Marketing, B2B sales

Prove marketing impact on pipeline. Connect activity to revenue.

Learn More

Flow State is a RevOps agency that helps B2B marketing and sales leaders align their teams to generate measurable pipeline growth.

Z

Programs drive qualified pipeline, not just activity.

Z

Align marketing and sales around buyer groups, not individual leads.

Z

Prove marketing ROI with campaign-to-deal tracking.

Faster to market (vs. current solutions)

ROI on recent programs with our team

The 3Cs Framework: How Modern B2B Growth Actually Works

The 3Cs framework is our approach to building pipeline that actually converts – by focusing on relevance before reach, understanding before pitching, and clarity over closing pressure.

Connect

Build Relevance Before Reach

We identify your ideal buyers and buyer groups, to craft authentic engagement that breaks through noise, so your campaigns get responses, not silence.

Converse

Understand Before You Pitch

We design discovery frameworks and use our proprietary systems to uncover real needs and build trust, so buyers see you as a partner, not a sales rep.

Convert
Turn Engagement into Action

We align your value proposition to what buyers actually care about, so conversion happens through clarity and mutual commitment, not pressure tactics.

A report card from the Flow State 3C Self Assessment tool for B2B marketing and sales people.

Get a free benchmark of your current go to market systems. See where you’re losing pipeline and get specific recommendations in under 10 minutes.

Take the 3C Assessment

"Not only was Flow State extremely cost effective, we were able to run complex outreach and nurture programs easily. Our time to market was increased by 5x."

Head of Marketing, APAC Markets

"In my view, this program will be highly successful at identifying key contacts, new opportunities, and ultimately driving revenue."

Sales Director - Major Accounts, North America

"I have found this program to be enormously helpful in organizing the way we approach a major account."

Sales Director, North America

"The legwork and research at the outset gave me a clear understanding of the organizational structure, and the key focus areas as stated at the executive level."

Sales Director, North America

"The support from the Flow State team saved me a huge amount of time while enabling me to communicate regularly with a broad range of existing and new target customers."

Regional Sales Director, North America

"Having the support of a team to pull data, activate quickly, and work with me to get the legwork done on social media was a lifesaver."

Regional Sales Director, North America

"Staying top of mind is a constant challenge in our industry and I appreciated the ability to scale out my relationships so I could focus on my day to day and get and get out there supporting my customers."

Regional Sales Director, ACT & NSW

"Through the program, we quickly identified important stakeholders in these business units and tracked carefully the keywords and topics that were important to them. By understanding their interests, we could generate content and activity that increased engagement move opportunities forward."

Sales Director, Australia

Cisco x Flow State - Social Selling, Sales Enablement
Aware Super x Flow State - Personal Branding, Digital PR
Aon x Flow State - Social Selling, Sales Enablement
InterSystems x Flow State - Account Based Marketing, Social Selling
Domo x Flow State - Social Selling, Sales Enablement
Webex x Flow State - Social Selling, Sales Enablement
UNSW x Flow State - SEO
Optus x Flow State - Social Selling Program, Enterprise Accounts APAC
St James Place x Flow State - Social Selling, Sales Enablement
Leaseinfo x Flow State - Digital Marketing & Lead Generation Project
Deppro x Flow State - B2B Digital Marketing - Lead Generation Services